In today’s day and age, businesses that want to succeed usually need to promote their online presence through social media. Even though it might seem simple to create a company profile and keep your followers updated, it’s easy to make social media mistakes that can limit your reach, your engagement, and maybe even your customer base. Read on to learn about 10 common social media mistakes that could be holding back your marketing on social media.

Social Media Mistake #1: Being active on every social media platform

Building and maintaining a social media presence on a new platform takes a lot of time and effort. Think about how much you have to invest to create high-quality content tailored to each platform, and to quickly respond to your followers on each platform.

Prioritize the social media platforms that are most useful for your business. Consider:

·         Are many of the users on this platform part of your target...